Leicester Market Rebrand Concept

Branding & Animation
Project Brief
Design an animated logo, touchpoints, and brand guidelines for a neighbourhood in Leicester.
My Response
I chose integrity, authenticity, and warmth as my brand values, and tried to convey these through the logo concept.
Brand rationale.Logo usage guidance.Type and colour usage guidance.
Loyalty card mockup.Paper bag mockup.
Typeface DesignSTFC Publications

Work with me

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